Tori Whidden

Tori Whidden joined Lytal, Reiter, Smith, Ivey & Fronrath in February 2022, initially taking on a mix of marketing and administrative responsibilities.

Over the course of her time with the firm, Tori’s role has evolved, and she now oversees the firm’s marketing efforts as the Marketing Coordinator. From strategic planning and digital marketing to public relations and client communications, Tori ensures the firm’s message is consistently clear and impactful across all platforms.

A proud double Gator, Tori earned her Bachelor’s degree in Journalism from the University of Florida in 2019 and a Master of Science in Management in 2021. Before joining Lytal Reiter, she worked as a reporter for several media outlets, including The Gainesville Sun. Tori also partnered with a Pulitzer Prize-winning journalist on a documentary and podcast investigating PFAS contamination in U.S. military base water supplies.

Tori’s experience extends to her work at the Brechner Center for Freedom of Information at UF, where she collaborated with the UF Law School to explore transparency issues in higher education. Her diverse background in investigative journalism, research, and marketing gives her a unique perspective as she leads the firm’s marketing initiatives.

Tori is excited to contribute to the growth and success of Lytal Reiter, and she’s proud to be part of a team that is dedicated to achieving justice for its clients. When she’s not working, Tori enjoys spending time with her French Bulldog, Griffin.